Project Description

Case IH is one of the big players in agricultural machinery technology and is internationally successful as a strong, global brand of the CNH Industrial Group. The company impresses its customers with innovative products, practical digital solutions and comprehensive services.

Case IH is one of the big players in agricultural machinery technology and is internationally successful as a strong, global brand of the CNH Industrial Group. The company impresses its customers with innovative products, practical digital solutions and comprehensive services.

The challenge

Playing a key role in shaping a professional online event

Agricultural machinery is usually very large, heavy and complex. For this reason, it is a massive challenge to visually stage technical details during real photo shoots. 3D models are the perfect alternative with almost infinite possibilities thanks to digital implementation – and thus the first-choice form of presentation for the Case IH virtual trade fair.

Our solution

Impressive agricultural machinery models in 3D

Case IH has relied on Conquest’s 3D expertise for many years – and appreciates the accuracy and reliability of our experienced inhouse artists: Based on the CAD design data, detailed 3D models were textured and edited in the 3D program Blender. This was followed by meticulous tinkering with the right light and shadow settings and then the precise export of the model files, in which even all the stickers were placed in the right places. The final implementation of the flyaround perspective shows off both the exterior and the interior to their best advantage.

Our solution

Impressive agricultural machinery models in 3D

Case IH has relied on Conquest’s 3D expertise for many years – and appreciates the accuracy and reliability of our experienced inhouse artists: Based on the CAD design data, detailed 3D models were textured and edited in the 3D program Blender. This was followed by meticulous tinkering with the right light and shadow settings and then the precise export of the model files, in which even all the stickers were placed in the right places. The final implementation of the flyaround perspective shows off both the exterior and the interior to their best advantage.

Our services

  • Accurate preparation of versatile 3D models that convince on multiple levels.
  • Professional texturing that draws on the huge texture database Extreme PBR.
  • Sophisticated export of reduced FBX models, enabling a perfect online display.
  • Dynamic flyaround in video form that will change the customers’ view forever.

Our services

  • Accurate preparation of versatile 3D models that convince on multiple levels.
  • Professional texturing that draws on the huge texture database Extreme PBR.
  • Sophisticated export of reduced FBX models, enabling a perfect online display.
  • Dynamic flyaround in video form that will change the customers’ view forever.

To the videos