Project Description

Magirus launches the next generation of firefighting as they introduce three world premieres under the motto #ConnectToTheFuture. We were by the customer’s side from the original concept through to the implementation as a ground-breaking comprehensive hybrid event seen all over the world.

Magirus launches the next generation of firefighting as they introduce three world premieres under the motto #ConnectToTheFuture. We were by the customer’s side from the original concept through to the implementation as a ground-breaking comprehensive hybrid event seen all over the world.

The challenge

New products.New strategy.
big event.

When three world premieres meet a new strategy, the right stage is needed to provide the right background for this complete package. A hybrid event was held at the company’s headquarters in Ulm, Germany and on digital devices around the world. The media, customers and sales partners experienced new, exciting solutions which represent the first step toward a networked future in firefighting technology.

The challenge

New products. New strategy. Big event.

When three world premieres meet a new strategy, the right stage is needed to provide the right background for this complete package. A hybrid event was held at the company’s headquarters in Ulm, Germany and on digital devices around the world. The media, customers and sales partners experienced new, exciting solutions which represent the first step toward a networked future in firefighting technology.

Our solution

A convincing event. Live and everywhere.

Live? Digital? Both! “Connect to the Future” was our motto as we designed and organized an impressive event for Magirus, a major manufacturer of firefighting vehicles. Held at the company’s Experience Center, the event was live streamed in two languages all over the world.

Customers able to attend in person got a first look at TacticNet and FleetConnect, two innovative digital platforms, as well as the new SmartControl generation of turn-table ladder vehicles in a sophisticated live presentation. Digital guests experienced the whole event live and were able to ask questions directly of product experts in an integrated video conferencing tool.

Our solution

A convincing event. Live and everywhere.

Live? Digital? Both! “Connect to the Future” was our motto as we designed and organized an impressive event for Magirus, a major manufacturer of firefighting vehicles. Held at the company’s Experience Center, the event was live streamed in two languages all over the world.

Customers able to attend in person got a first look at TacticNet and FleetConnect, two innovative digital platforms, as well as the new SmartControl generation of turn-table ladder vehicles in a sophisticated live presentation. Digital guests experienced the whole event live and were able to ask questions directly of product experts in an integrated video conferencing tool.

Our services

  • Comprehensive concept and implementation
  • Design of all communications before, during and after the event
  • Technical implementation on site and online

Our services

  • Memorable story telling brings ancient tales of fairy godmothers to a modern context.
  • Impactful design of the Case IH fairy, from the first scribbles to the final version.
  • Professional 2D animation with a eye-catching paper cutout style that’s unforgetable
  • Dynamic combination with an animated 3D model to perfectly emphasize the product’s advantages.
  • Superior sound design supports the video’s message acoustically.